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In evaluating new acquisitions and ground-up construction deals, my team and I consider what types of returns we can expect and generally frame them in terms of 4 types, which I call “The ABCD Matrix.”

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Ken McElroy has lived and breathed real estate for his entire adult life, learning from the ground up. He shares his insights and experiences on his podcast, “Real Estate Strategies with Ken McElroy,” and on his wildly popular YouTube channel. Ken is passionate about educating others so that they too can experience financial freedom through real estate investing.
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