As we cross the halfway point of 2025, the multifamily market is showing a clear shift away from a renter-friendly environment and back into the hands of landlords. Over the past couple of years, renters benefited from increased supply, rent concessions, and lower prices in some regions. But that cycle is turning. According to CoStar,...
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Ken McElroy’s Real Estate Edge
This is the Fastest Growing Renter in America
August 25, 20250
Why 55+ Renters Are the Fastest-Growing Tenant Group in the U.S. For years, the rental housing industry has been laser-focused on Millennials and, more recently, Gen Z. Apartment communities were redesigned to feel like boutique hotels or Airbnbs, complete with smart-home features, co-working lounges, and flashy amenities, to appeal to young professionals and digital nomads....
How Many Paychecks Do You Need to Buy Your First Rental Property? Most people never even stop to ask this question: How many paychecks do you actually need to buy your first rental property? I didn’t buy my first deal until I was 34 years old. Today, I own over 10,000 units, but if I...
Five Warning Signs of a Real Estate Crash
August 21, 20250
Real Estate Crashes Are Predictable What if I told you that real estate crashes are predictable? You can’t circle a date on the calendar, but the conditions are always the same. After more than 35 years of investing, through booms and busts, I’ve learned to recognize the warning signs long before things collapse. Crashes don’t...
How Wealthy Investors Think About Money
August 19, 20250
Most People Work for Money. The Wealthy Make Money Work for Them. Most people spend their entire lives chasing paychecks, trading time for dollars, or saving for a rainy day that may never come. But here’s the truth: if you’re only working for money, you’ve already lost. The wealthy don’t think like that, and if...
Why Inflation Has Been Driving Up Prices Since 1971 By Ken McElroy Did you know that in 1971, the average car cost about $3,500, and today, that same car is over $50,000? Or that a home in the 1970s cost $20,000 and now the median is well over $400,000? The big question is: why? The...
Executive Order Could Put Real Estate in 401(k)s
August 18, 20250
Real Estate in Your 401(k)? Here’s What You Need to Know By Ken McElroy If you’ve followed me for a while, you know I’ve always emphasized control, cash flow, and tax efficiency when it comes to building wealth. That’s why I’ve traditionally favored real estate over Wall Street. But a new executive order may blur...
A potential peace deal between Donald Trump and Vladimir Putin might seem like a purely geopolitical event, but the ripple effects could reach your wallet—and the housing market—faster than you think. When global policy shifts, it impacts everything from oil prices to interest rates, inflation, and investor confidence. Those changes can directly influence mortgage rates,...
Six Rules to Eliminate Tenant Problems Forever
August 6, 20250
Six Rules to Eliminate Tenant Problems Forever By Ken McElroy If you’ve ever dealt with a nightmare tenant, late rent, constant complaints, ignoring lease terms, you’re not alone. I’ve managed over 50,000 units in my career, and I can tell you with confidence: tenant issues are not random. They’re predictable, and more importantly, preventable. This...
The Federal Reserve is meeting again, and investors everywhere are watching one thing: Will a Fed rate cut mortgage interest rates have any impact on the housing market? If you’ve been waiting for mortgage interest rates to finally come down, you’re not alone. For nearly two years, high rates have sidelined homebuyers, frozen deal flow,...
